Digital
Objective

Serving customers in Guinea and Burkina Faso, Vista Assurances wanted a digital platform that could present their full suite of life and non-life insurance products with clarity and confidence. The solution needed to feel welcoming and trustworthy, adapting to local needs while keeping the Vista brand experience consistent across markets.

We created

We built a responsive French-language platform with two dedicated country sites, each tailored to local requirements. Clear navigation and concise, reassuring copy help visitors quickly find what matters most – whether it’s motor, health, or professional liability cover. The design combines clean layouts with approachable visuals, reinforcing Vista’s bancassurance positioning and values of service and integrity. Switching between markets is seamless, and each site features relevant calls to action, from instant quote requests to branch locators. The result is a user-friendly, mobile-ready experience that builds trust at every touchpoint.

Results

We built a responsive French-language platform with two dedicated country sites, each tailored to local requirements. Clear navigation and concise, reassuring copy help visitors quickly find what matters most – whether it’s motor, health, or professional liability cover. The design combines clean layouts with approachable visuals, reinforcing Vista’s bancassurance positioning and values of service and integrity. Switching between markets is seamless, and each site features relevant calls to action, from instant quote requests to branch locators. The result is a user-friendly, mobile-ready experience that builds trust at every touchpoint.

Vista Assurances Website

Custom set of icons

We created a special set of icons, specifically to align with the brand. Not only they use Vista Assurances colours, but they also inherit its texture, and have opposite treatments for left and right sides for improved depth perception.