Brand Communications has developed an integrated communications effort featuring a sub-brand for the 25th celebration that will be used to endorse all brand maintenance campaigns. Key stakeholder and public relations events are also planned to raise levels of awareness. The celebrations will kick off on the 20th of June at the ‘25th Anniversary of Ecobank Gala Dinner, in the presence of His Excellency, Faure Ezzoimna Gnassingbe’, the President of the Republic of Togo. Award-winning performers Baaba Maal and D’banj will lead the entertainment.